Site Management
bx.com's Site Management sets a new industry standard in Web site maintenance, management, marketing and hosting solutions.
The bx.com hosting facility provides the power and redundancy for us to offer the most progressive uptime guarantee in the industry. Our integrated services of Web site design, development and database integration complimented by our full time staff serves as a one-stop solution for all of your Web-based needs.
bx.com understands that your Web site is an extension of your business, and similar to your business, requires dedicated management, marketing, and maintenance. To ensure the success and ROI of your Web-based initiatives, we provide you with a Dedicated Site Manager who is assigned to respond to your needs and to watch over your site as an outsourced Webmaster. You have full access to the bx.com development staff, including graphic designers, application developers, copy experts, and Web developers. No matter what your needs, we will support them with professional developers.
Each week, your Dedicated Site Manager provides you with detail about any work performed on your site including integrity checks and search engine submissions. Quarterly they will meet with you for an in-depth review providing insights and recommendations on the progress of your site with potential next steps for even greater success.
All of these services are performed on an ongoing basis, at an investment level that is appropriate for your requirements. bx.com's Site Management service is unique in the industry, and is the reason that our clients continue to enjoy Web site success with bx.com.
Dedicated Account Management Team
Although we are among the leaders in the technology field, we never lose sight of the personal touch required to excel in customer service. A live person answers our phones and your account management team is available to you at all times.
Your primary contact will be your Dedicated Site Manager with a secondary person to act as a backup. By providing the continuity of a single contact person, you do not need to consistently invest your time in getting a new person up to speed each time you require assistance. These experienced managers develop an intimate understanding of your site, and will serve as extended Webmasters for all future efforts that we undertake on your behalf. In their role, they will be able to respond quickly to all of your needs to coordinate services and updates.
Site Update Support
Keeping your site fresh and accurate is crucial to your successful Internet efforts. bx.com has a full-time dedicated staff of professional Web developers. Through this service, you have access to these developers for both small and large changes. Before any of these changes go up on your site, they are tested in our cross-browser site testing lab, to ensure that what is posted is correct and operational. Through our monthly program, you can purchase blocks of monthly update time at a discounted rate. In addition, if desired, our developers will build self-administered update areas to allow you to easily manage content through a Web-based interface, without knowledge of HTML or development tools. Your Account Specialist will help determine an optimal number of hours to fit your needs for ongoing support.
Weekly Site Communication
Your Dedicated Site Manager will provide you with weekly communications about your site and the current status of any items or projects outstanding. Weekly communications could include the status of search engine submissions, broken link reports, discussions of the completed items of the week, items pending and updates on what is planned for the follow week.
Integrity Management of your Site
bx.com ensures the integrity of your site in several ways. On a monthly basis, we will verify all of the external and internal hyperlinks to ensure validity. Broken links on your site are an avoidable embarrassment. Our Site Management also provides 24/7 site availability and application monitoring.
Client Communication Portal
Our client communication portal is available for you to use 24 hours per day, 7 days per week. Thought the interactive portal, you can collaborate with our organization as well as other members of your organization who may be in remote locations. The portal has the latest project time lines, communications, site update information and contact information.
Search Engine and Directory Submission
Search engines and directories require an ongoing effort to merely maintain your current location. To this end, our Search Engine Specialists submit your Web site monthly to over 10,000 search engines and directories. We monitor these submissions carefully, since many of the search engines will reject URLs if the frequency of these submissions exceeds more than one per month.
Visitor Behavior Analysis
bx.com will also manage your visitor log files, utilizing the Nettracker data mining tool for daily reporting and analysis. This tool provides you instant access to interactive visitor logs. Search Engine referrals, visitor behavior, and referring keywords, as well as a multitude of custom reports. You will know who was on your site and what they looked at, how long they stayed on each page and well as a wealth of other information. You can constantly monitor your visitor activity, making rapid decisions to improve your site on an ongoing basis. Select from forty-one standardized reports that provide you with detailed information about your Web site visitors:
| Ad Campaign | Banner Ad | Browser | Content |
| Content Dashboard | Cookie | Date | Day of Week |
| Department | Directory | Domain | Entry |
| Error | Executive Dashboard | Exit | Host |
| Initial Referrer | Keyword | Link | Local Keyword |
| Marketing Dashboard | Page | Page Delivery | Page View |
| Path | Platform | Referrer | Repeat Visitor |
| Robot/Spider | Server | Server Performance | Technical Dashboard |
| Time | Traffic | Traffic Dashboard | User |
| Visit Duration | Visitor | Visitor Dashboard | Visitor Profile |
| Visitor Retention | |||
View the information in pie charts, line graphs, bar graphics, text base or export the data to other programs including excel for an unlimited analysis.
Other features include:
- Drill down to additional visitor behavior in any report
- Target and view the clickstream paths of specific visitors based on their online behavior
- Create ad hoc reports for your unique tracking needs by applying filters to any standard report (e.g., apply filters to view only the slice of visitors with specific behavior)
- E-mail, print or export any report with the click of a mouse
- View, modify, update or administer reports at any time via your Web browser
- Find the scalability you need regardless of the size or complexity of your Web site, or the number of sites you are tracking
- Integrate customer data (name, phone number, e-mail, address) that you have collected (and have stored in a database) directly into each NetTracker report for viewing alongside their online behavior
- Analyze use of dynamic or shopping cart content served by common application servers / e-commerce platforms (Vignette, ATG, Allaire, etc.)
- Analyze Wireless Web site traffic (WAP and WML traffic)
Customizable Modules
We save our client's implementation time and investment by providing a host of different pre-built modules ranging from content management and e-Commerce systems to news and events modules. Demonstrations can be made per your request.
Web Site Migration
Our Managed Relocation Program provides customers with a proven "step-by-step" migration path to help ensure a successful relocation and the continuity of their online presence. Your migration team will cover issues such as Database migration; Domain; DNS control; Mail services and reviews everything else that might impact your online presence.