Web Design
Discovery and Definition
Our graphic design team invests the necessary time to acquire an understanding of our clients' vision and the concepts their Web site should portray. We also gather information about their customers and what they expect to find on the Web site. This Internet Intelligence forms the basis of a design SOBAIC, a document describing the elements of style that we intend to employ.
Concept to Sketch
Next comes an in-depth process, which begins with the artists brainstorming and internally discussing ideas with the rest of the development team and their supervisors. Free exchange is encouraged, keeping in mind the SOBAIC guidelines. After concrete ideas have been contemplated and agreed upon, concept development and sketching commences. The home page begins to come to life.
Initial Homepage Theme Presentation
bx.com presents our clients with at least three distinct and different creative design directions with a verbal explanation of the design elements and concepts that were considered. Feedback is essential to refining our process and we value our client's reaction to the alternative designs. Next come precise refinements that lead to a final home page design.
Homepage Theme Approved
Designers and other development team members meet with the client team for final home page approval. The goal is to review all preceding feedback, affirm the implementation of any changes that resulted and reach consensus on all aspects of the layout, colors, fonts and images.
Subpage Design
Subpage design incorporates elements and motifs from the home page to ensure coherency throughout the site. This is a critical period in which our development staff works with clients through a meticulous process that ensures that the on-line appearance of your site meets your requirements.
Design Phase Completed
Graphic design is completed, clients are confident they have invested in a custom design that reflects their aesthetic preferences, matches their business goals and benefits from the guidance of experienced professional Web designers. Our SOBAIC process is one more reason we build Web sites that work.
